Mobile Intelligence

We use our state-of-the-art technology, data and insight to provide unrivalled intelligence on mobile performance. With the high level of granular detail we offer, you can optimise sales by device, operating system, service provider and mobile media format.

Advanced mobile analytics and reporting

  • State-of-the-art mobile intelligence combining real-attribution for advertising sources and advanced analytics to track performance of all installs and events against your KPIs
  • Accurate attribution of clicks, installs and sales to advertising sources, across all platforms, devices and relevant mobile web and in-app media
  • Real-time de-duplication of activity across all platforms, devices and media
  • Reporting APIs give you reliable, automated access to all performance information, freeing up your time to optimise your campaigns

Mobile media intelligence

Our mobile media intelligence reports show how various types of mobile media are performing, so you can optimise reach, engagement and acquisition by publisher type, publisher, device, handset, service provider and much more. Ultimately, you can optimise your earnings from mobile traffic and your return on marketing spend.

Mobile Behavioural intelligence

Our mobile behavioural reports tell you which types of customers are visiting and buying from mobile sites and apps, along with insight into the source of the most valuable sales. Our intelligence includes specific performance reports by demographic, geo, device type, sales values by device/handset/service provider and much more.